CN 11-5366/S     ISSN 1673-1530
“风景园林,不只是一本期刊。”

基于网络点评数据的园林展会后利用评价研究

Investigation about After-use Evaluation of Garden Exhibition Based on Online Comments Data

  • 摘要: 随着互联网的快速发展和大数据技术的应用,网络点评数据成为获取游客游览景区后体验感知的重要手段。从使用者的角度出发,构建基于网络点评数据的园林展会后利用评价体系,利用网络点评数据对园林展会后利用的各项因素进行分析和评价,从中总结出目前园林展会后利用面临的突出问题,并针对这些问题提出相关建议,以期为中国未来园林展会后利用提供可持续发展的新思路。

     

    Abstract: With the rapid development of the Internet and the application of big data technology, online comments data have become an important means to get visitors' evaluation after visiting scenic spots. From the perspective of users, the paper builds an evaluation system in after-use of Garden Exhibition based on online comments data, and evaluates various factors and makes analysis about after-use of China Garden Festivals based on online comments data, then sums up the current prominent after-use problems, puts forward related suggestions to solve these problems, in order to provide new ideas for the sustainable after-use development of China Garden Exhibition.

     

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